Smile: Loyalty Rewards Program
Meets Shopify's highest quality standards for speed, ease of use, and merchant value
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Launch a loyalty program in minutes — with points, rewards, VIP tiers, referrals and more.
Smile makes it easy to create a fully branded loyalty program that keeps customers coming back. Reward every purchase with points, offer exclusive VIP benefits, and turn shoppers into lifelong fans. Boost revenue with promotions like 2x points weekends and special VIP pricing, amplified with our Klaviyo integration. Enjoy analytics that bring clarity, allowing you to benchmark your performance against top brands. Join thousands of Shopify merchants using Smile to grow with customer loyalty.
- Create a powerful loyalty program in minutes — points, VIP, referrals & more
- Customize every detail to match your brand's look and feel
- Embed loyalty on product pages, at checkout, with a modern loyalty page
- Loyalty Hub: Offer the ultimate home for rewards inside customer accounts
- Deeply integrated with Klaviyo, Judge.me, Gorgias and 30+ other tools you love
- Popular with stores like yours
- Based in United States
- Highlights
- Use directly in Shopify admin
- Works with the latest themes
Languages
English
Works with
- Shopify POS
- Checkout
- Customer accounts
- Shopify Flow
- Judge.me
- Klaviyo
- Gorgias
- Mailchimp
- Recharge
- Loox
Categories
Program types
Rewards you can offer
Pop-up types
Managing pop-ups
Pricing
Free
Free to install
Up to 200 monthly orders
- Points, rewards & referrals
- Dedicated loyalty page
- Full branding customization
- Discounts & free shipping rewards
- Subscription rewards
- Available in 20 languages
- Works seamlessly with Shopify POS
Starter
$49 / month
Up to 500 monthly orders
- Bonus events (e.g. 2x points weekend)
- Free product rewards
- Gift card rewards
- Nudges (on-site reminders)
- Analytics & reporting
- 2 integrations (e.g. Klaviyo, Judge.me)
- Loyalty data & events sent to Klaviyo
Growth
$199 / month
Includes 2,500 monthly orders, then $20 per additional 100 orders
- Loyalty Hub (for signed-in members)
- Embed points on product & account pages
- Redeem at checkout (Shopify Plus)
- VIP tiers & Points expiry
- Performance benchmarks
- Loyalty ROI, segments, and CLV insights
- Unlimited integrations
Plus
$999 / month
Includes 7,500 monthly orders, then $5 per additional 100 orders
- Dedicated launch plan
- Quarterly program monitoring
- 30+ pre-built loyalty reports
- API access
- Priority support
- White-glove migration to Smile
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (4,046)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.
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Merchants highly recommend this app for boosting customer engagement and repeat purchases through customizable loyalty programs. It's noted for its user-friendly interface, seamless Shopify integration, and particularly suits small businesses with its accessible starter level. The customer support is consistently praised for its responsiveness and effectiveness, enhancing the user experience and potentially increasing customer lifetime value.
Smile is truly amazing.
We do love the app that genuinely care about their customers. Many thanks for Lynn, Erza, and Andrea for being super responsive, patient, and helpful every single time to guide us through setting up our loyalty program.
And thanks to Cole and Karen cuz they really listen to what we need, help us improve, and always help us get the most out of the app.
Honestly, it feels less like working with an app provider and more like having teammates who have your back. Highly recommend!
Thank you so much for your kind words and for recognizing our team members, it truly means a lot. We're so glad to hear you feel supported and cared for. We'll keep doing our best to help you succeed with the loyalty program!
- Smile Team 🌟
So far it has been great, we ran in to some issues that wasn't smile app related I just thought it was and the team worked hard to help us and went above and beyond to find a solution to our issue turned out it was another app that was blocking smile and we were able to have this resolved with the information received from smiles technical team, thank you Angie!
Thanks so much for the review, we're happy to help!
- Smile Team 🌟
We had a specific scenario where we wanted to offer rewards only on our POS and not on our website, and the customer service team was very responsive in helping us implement this, and it has been working super smoothy ever sine!
Support
App support provided by Smile.io.
Or visit their support portalResources
Launched
December 2, 2014 · Changelog
Featured in
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